Tuesday, December 14, 2010

Plastic shoes every double-outlet 12 Yuan

Guangdong low-grade plastic shoes exports increase prices fall

Guangzhou Customs yesterday published statistics, before April this year, the Guangdong export shoes 13.2 billion-worth 34.3 billion, an increase of 18.5% respectively and 9.9%. It is important to note that the above data indicate a Guangdong export shoes volume price drop trend. Customs statistics, April exports average price $ per double 2.3, up down 5.5%, export price for 2009 year on average since its minimum value. Where exports account for more than the maximum of low-grade plastic shoes before April export price even reduced to us $ per double 1.7 RMB to $ 12.

Plastic shoes Enterprise gross margins low

This trend started in the second half of 2009, and is particularly evident in recent years.

Guangzhou Customs statistics, January-April, Guangdong still export the Middle plastic shoes mainly exports 9 million double, for the same period the total amount of Guangdong shoes export 68.2%, export price is the lowest in the shoe and a declining trend, plastic shoes $ per double 1.7 decrease 5.5%. In addition, leather shoes and apparel fabrics shoes export price has increased, but because exports account than is small, the overall price declines.

"I just returned from Chaozhou several plastic shoes of export enterprises, these export enterprises generally reflect, export orders is very good, but in lower gross profit margins. "Guangdong footwear manufacturers Association President how expensive-Ling yesterday interview, so that her analysis, the gross profit margin reduced for many reasons, including export enterprise-wide appreciation of the Renminbi, raw materials and labour costs increase. Therefore, prices unchanged or slightly low gross profit decreasing.

Analysts believe that, as labour-intensive industry, footwear industry export profits always high, and now the gross margin was constantly, this phenomenon should be of particular concern.

Emerging market volume la low shoes price

For export price reduction reasons, what is your analysis, may be, comes from the adjustment of the export structure. "The impact of the financial crisis, the export volume in Europe and the reduction in the original value of Europe's shoes. ASEAN and other emerging market growth, and exported to Southeast Asia's overall price low. Therefore, low overall level of prices of exports. ”

Customs statistics, January-April, the United States and the EU in Guangdong Province on two market total exports over the same period the total amount of Guangdong shoes exports, up 46.2% decline 3%; and emerging market growth in the ASEAN and Latin America are super 50%, respectively export 2.7 double and double 1.4 billion, an increase of 83.9% respectively and 57.7%.

In addition, how expensive-Ling was also of the view that domestic export enterprises, but the domestic market is not yet fully open, at this point, export orders as long as there is profit to be received. Future domestic sales channels paved, the export price may be better.

"Export volume increased prices fall as long it is not a solution, always being led by the nose. This export situation was forcing us to innovate. "What your Ling also told reporters that the Association is thinking about ways to promote enterprise establish brand awareness. Therefore, 1 June, the Association will specially established a technical innovation Committee, actively promotes the shoe enterprises establish the brand, increase the added value of the shoe.

Customs is expected in the next shoe exports will continue to be improved, but future still affected by Guangdong shoes export trade measures concentrated outbreaks, product quality requirements increase in pressure.

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