The appreciation of the Renminbi continuous export enterprises small profit is gone.
The daily exchange rate of the mobile phone to view up-to-the-minute information has become Wang Ming daily lessons. This made 10 years processing trade dress CEOs, now every heart is hanging in the exchange rate.
"Do foreign trade enterprises, the rate of change is directly related to the export of products and orders. "Wang said.
For the ninth consecutive trading day hikes, continuous eighth day hit an all-time high, middle price against the US currency continued to "Fury". September 22, RMB against the dollar in the middle price surge in one breath again 113 basis points, at a reported 6.6997 breaking 6.7, enter "6.6" era.
In the footwear industry processing of Humen Tianyi children shoes factory manager Shen Zhen Ming Road, are very understanding. He told the Huaxia times "reporter, in Humen town single export shoes will nearly double to 10 million, mainly engaged in foreign trade order production workers for up to 30 million RMB appreciation for their impact is visible. And most export-oriented enterprises can withstand the Renminbi appreciation space is 3%, 3% margin of appreciation will let their profitability declined by about 50%.
An authoritative report shows that 7% of exporting enterprises can withstand the appreciation of the renminbi in 4%.
This reporter has learned that, at the tip of the dance of foreign trade enterprises, morbid and wonderful "exchange rate", they are busy with is how to circumvent the RMB exchange rate risk. But generally may be in use delayed delivery order is: and the price increases.
And exchange rate race
"Don't tell my boss, if all the way to the appreciation of the Renminbi, again, I might as well have an ordinary worker. "Wang Ming rather reluctantly told reporters.
Price and exchange rate race, Wang Ming as again in 2008.
"That year exceeded $ RMB 7 mark, and even foreign exchange into new high since, we have very large daily pressures. High prices, customers cannot afford to, loss of orders; reported low, the company loses much. ”
Each order of foreign trade enterprises generally have to go through several processes in this way: first of all and foreign customers to negotiate, to confirm the price, delivery conditions and order to factory production, and finally deliver the product in order to collect the money. Generally this cycle at least 2 months, the period when the rate change, the loss is very serious.
To a $ 1 million order for example, if you sign the contract, the US dollar exchange rate is 1: 6.8, 2 months later, the exchange rate is 1: 6.6, post 0.2 RMB, but profits suddenly decreased by 20 million RMB. While such an order, the total profit of around three million RMB.
It is understood that in Dongguan because the quote is not run across the RMB exchange rate, eventually leading to the bankruptcy of the enterprise. General large factory risk-resistant ability but also strong point, but for the vast majority of small and medium-sized enterprises, the exchange rate is like hanging in the head of a knife, don't know when it will fall.
Recently a heavy reports, mainly the appreciation of the Renminbi against the effects of export-oriented enterprises. Total number of samples to 1900, including a dozen provinces of export-oriented enterprises.
The report shows that the majority of exporters can bear of renminbi appreciation rate is 2%, this part of the enterprise in the total sample 39.7%, can withstand RMB 2%-4% of enterprises 33.8%, can withstand the appreciation of the 4%-5% of the enterprises accounted for 19.1%.
It is reported that China's small and medium-sized enterprises of profit is not high, particularly in the textile, clothing, shoes, caps and other labour-intensive manufacturing industry, 84.07% of exporting enterprises profit margins are concentrated in 5% or less.
Wang Ming-want to be held in autumn Canton fair in October, received a single peak, the exchange rate can be kept stable. But now seems plenty of wild horses of the exchange rate, or let him feel heart panic panic.
How to avoid risks
Respond to variations in exchange rates, export enterprise action better than anyone else. Now see touch approach only two, one at a time, the second is on the price.
Delayed delivery of orders is by far the most simple of enterprises generally.
Wenzhou Jiayu shoes export Enterprise General Manager Li told reporters that the enterprise just last month and a United States customers signed a batch of orders delivered within 3 months. But he never thought was September 13 the appreciation of the Renminbi begin immediately delivered now if, enterprises may not earn anything, but the company has been dragging, want to wait until the Renminbi exchange rate will decline.
Although delay possible solution now imminent problems, but after all, is not a long-term plan, if continued appreciation of the Renminbi, Enterprise, and other means to pay more.
If you do not want to "die", enterprise was also a way, that is the price increases. At the end of the chain of international foundry, extrusion press in layer upon layer, price increases by no means easy, but do not lose money it must be mentioned.
Wenzhou Chamber of Commerce of metals, said Secretary-General Albert Lee renminbi appreciation of rapid response measures and enterprise scale, large enterprises will have specific plans, and small enterprises is very passive and can only be "to market fluctuations".
He describes, exporting enterprises for many years of cooperation with customers, if you need a high volume of orders, according to the original price, the play of scale can be relatively low cost of raw materials. But if you just need a two thousand pieces of small order, the price increases of 5%. In addition, as far as possible to the old customers on new products, new price refers to 10%, European and American customers are still acceptable. But for new customers, all price increases.
Shantou chenghai toys export Enterprise Manager Huang Chun then adopted a "innovation" price increases. He told reporters that a United States exports electric toy car, the profit is less than 1
Yuan, but when he is in the same toy car above plus an active switch button, the cost is not increased, but prices rose 10%, the most important thing is that this is perfectly acceptable to foreign companies.Down to business transformation
RMB exposed China's export enterprises and low cost of the loss of competitive advantage, but also would force the export-oriented economy-export enterprises to enhance the innovation capacity and increase product value.
State Research Institute of Liu on reporter said that the new round of renminbi appreciation though likely a gradual process, but it seems that the development of the enterprise is more frightening: Enterprise perhaps imperceptibly pain, but when organizations want to transition, has lost opportunities. "Warm water boiled frogs" say it originated from.
Therefore, for purposes of export-oriented enterprises, to improve product quality to improve profit margins will be key topics, the upgrading of the export product is important.
Large toy factory in Shenzhen Bao's Director Mr. Hsiao told reporters that their countermeasures, one is to enhance the added value that enterprise centralized production technology with a high level of voice, video and other high-end electronic toys, reduce competition; second, lower costs, in India, Viet Nam and other Southeast Asian countries manufacturing outsourcing. The trade fair will be opened in October, they have decided to include a group of enterprise technology with a high level of toys to Canton fair looks exhibitors, hoping to attract foreign investors.
In the transition to the upgrade, the first action in Guangdong Province. Data show that the great province of Guangdong foreign trade in first half of the foreign trade growth far below the Yangtze River Delta and other places. Foreign trade slowdown has affected the growth of GDP in Guangdong, Guangdong Province in the first half of GDP growth lower than foreign trade 12.7% developed provinces of Zhejiang Province. The main reason is that the Canton in recent years has always insisted on the low-end processing trade enterprises of the quantity and volume of trade in cut.
Guangdong foreign trade and economic cooperation, Deputy Director of Cheng Jung said that the appreciation of the Renminbi will directly reduce enterprise of export proceeds. "From Guangdong, we have an estimation of the cumulative revaluation of the renminbi in those days if you reach the 3%, in export proceeds will be reduced by $ 20 billion RMB, meaning that the enterprise's profit will be reduced by $ 20 billion. ”
He suggested that the enterprise to accelerate its transformation and upgrading, enhancing the competitiveness of their products, increase the price of the right of speech. At the same time, use the current number of avoiding exchange rate risk of financial instruments, settlement is delegated financial institutions forward exchange collection, swap transactions, hedging, avoiding exchange rate risk.
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